IPF «Roza Otunbayeva Initiative» invites interested companies to participate in a competition for the production of a movie
March 14, 2015, 06:00
International Public Foundation "Initiative of Roza Otunbayeva" in the framework of the WFP’s "Optimization of school meals in the Kyrgyz Republic" invites interested companies to submit proposals / script for the production of a movie (12-15 min.), According to the specification (прилагается).
Applications will be accepted until 16:00, March 30, 2015
For more information, please call 0555 773750, 0772 855710.
TECHNICAL AND CREATIVE PROJECT
CREATING A VIDEO PRESENTATION
I. General Parameters
1. Description of the scope of the organization and its aims: Organization of rational and healthy food during their stay of students in school is one of the important factors in disease prevention and health maintenance of the younger generation of the country. School feeding is also a measure of social protection, which has proven effective in protecting vulnerable students. It contributes to solving the problem of providing adequate nutrition of schoolchildren, education, and provides other benefits in the socio-economic sphere.
2. Availability of healthy eating elementary school students currently in the Kyrgyz Republic is one of the most serious problems. About 24% of rural households (about 1.3 million. People) live in conditions of food insecurity. The analysis of the adequacy and quality of school food in its relation to the health of schoolchildren. In Kyrgyzstan, one in five children suffer from malnutrition.
As shown by a 2006 study, 14% of children under 5 were stunted due to malnutrition and 22% of deaths among children in this age group are caused by nutritional deficiencies. Of particular concern is calling deficit consumption of foods among children in age group of 1-3 years in which the deficit calorie, protein and fat is 1/3 of the recommended daily requirement. And as a result, almost half of the country's children suffer from anemia Since 2006, students in lower grades in secondary schools receive a guaranteed Kyrgyzstan law school lunch.
IPF "Initiative of Roza Otunbayeva" in the organization of action in support of the Government of the Kyrgyz Republic in its efforts to improve state and local policies to increase children's access to quality social services, and is one of WFP's partners to implement the program "Optimization of school meals in the Kyrgyz Republic ".
IPF project "Optimization of school meals in the Kyrgyz Republic" is carried out pilot programs catering to the selected schools, assist in the reconstruction of school canteens, water and sanitation infrastructure, the implementation of the new menu (for nutrition) in 250 schools in areas with low food security.
3. Project aim: Raising awareness of local communities about the implementation of the "Optimization of school meals KR". Informing the public about the results and achievements of the program, WFP "Optimization of school feeding", the impact of the project on the development of a national school feeding programs, support from the community and the state.
4. The impression that the video should produce:
Public awareness of the fact that the work being conducted by the Government, WFP and other partners, is useful and necessary, the result of this work is successful effective program
5. Desired audience reaction upon seeing the video:
Approval and support of the project on optimizing school meals.
6. What should be absorbed by the viewer by the end of the video:
Kyrgyz Government, WFP and other partners are successful program for optimization of school meals, which is demanded by society and the State. Implementation of this program will determine the development of school feeding in the Kyrgyz Republic in the years ahead and will provide opportunities for better education of children.
7. Expected results: Communities will be informed about the progress and results of the optimization program of school meals, the positive experience of introducing new models of school feeding in the pilot schools, the experience of community participation and local government bodies in the school feeding and the development preschoolers.
8. Target audience of the video:
The general public
II. Specifications
1. The duration of 12-15 minutes
2. View the video (event-reportage, story presentation with success stories)
3. Language: Kyrgyz, Russian
4. Format: You need to make a few copies of the video formats for hire in various forms - for TV, Internet
5. Dates of creation signal option to 15/04/2015, the final version - up to 04/25/15
III. Required services
1. Development of the script (3 variants)
2. The approved scenario budgeting and time-plan roller
3. Video, photography, writing voice-over, a recorded sound, translation into the language installation.